As a small local business owner, you may think if you’re amazing at what you do your business doesn’t need to be on Google. While that may have been the case years ago, it’s not the case
We’re all guilty of checking each platform before going to bed. Being in quarantine for months and surrounded by so many screens, we have become more dependent on social media than before. Everyone has been participating in
Let’s say you’re in a new neighbourhood, hungry and craving pizza; what are you going to do? Google it, obviously. You’ll probably search “pizza” or “best pizza,” and when you do, Google Maps will show you the
Imagine you’re the owner of a small coffee shop, and YOU KNOW that your coffee is the best in town, yet you’re spending hundreds on marketing but noticing no difference in sales; pretty frustrating, right? Whether you
This year has been a learning year for many business owners, figuring out how the heck to maintain their stream of business even with restrictions in place. The answer? Online marketing. Now that may seem pretty straightforward,
Let’s cut right to the chase; if your business plan doesn’t include social media, you are behind and probably won’t survive 2021. Period. The good news is, there's still time for you to take your business to
The COVID-19 pandemic has influenced every part of life, and digital marketing is no exception. Businesses need to be willing to transition to the digital world or face the possibility of permanent closure. Let’s take a deeper
Admit it; you probably have opened a social media app just to avoid making eye contact with someone, let alone talking to them. Although we may not be able to share our favourite performances live at a
There's a small family-owned café, a business that has been a staple in the community for years. They open at seven o'clock every morning, excited to see some new faces and old. The employees always ask how
When you hear the word SEO, what do you think of? Your website? Backlinks? The acronym for “Search Engine Optimization” derived its official launch in 1997, where it was a revolutionary way to have your website/landing page
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