Strong brand identities are what create a successful business from the not successful ones, and if you’re not successful, you’re out of business. When you hear the phrase, “It’s finger lickin’ good,” what do you think about? It’s
The power of the tool that is digital marketing has only gotten stronger over the years. With every business needing to move online in order to survive in the past year, it’s put everyone on the fast
This year has been a learning year for many business owners, figuring out how the heck to maintain their stream of business even with restrictions in place. The answer? Online marketing. Now that may seem pretty straightforward,
The COVID-19 pandemic has influenced every part of life, and digital marketing is no exception. Businesses need to be willing to transition to the digital world or face the possibility of permanent closure. Let’s take a deeper
Admit it; you probably have opened a social media app just to avoid making eye contact with someone, let alone talking to them. Although we may not be able to share our favourite performances live at a
There's a small family-owned café, a business that has been a staple in the community for years. They open at seven o'clock every morning, excited to see some new faces and old. The employees always ask how
When it comes to Google My Business (GMB), it’s a no-brainer of its importance for a small business to get new customers – but is your profile deterring business or attracting business right now? Google My Business
It goes without a doubt that content marketing is one of the best and most effective ways to stimulate a consumer’s interest in your brand in today’s digital era. Many view content marketing as a tool utilized
Welcome to 2020: a new year, a new decade, and an era for digital marketing to continue its dominance. We live in a day and age where nothing is really printed anymore; it’s all about online sharing of
Remember that time in high school when your professor decided it was time for a group project and how throughout its development, you noticed there are different roles each person fills inside the group. When you work
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