When you think about social media, there are probably a few things that come to mind; friends, family, memes, celebrities, and local retail businesses. Back in 1997 when “social media” became a thing, it was nowhere near what it is today, and I’m sure if you were to ask someone from that era about a […]

As Helen Keller once said, “Alone we can do so little; together we can do so much.” Her eloquent words speak volumes to how teamwork can improve ideas, goals, and businesses, which is what your account manager can do for you when it comes to social media. They’re your ultimate sidekick – much like what […]

Every day, we set a target for ourselves, whether it’s making it to work on time, drinking three liters of water a day, or making it to bed at a certain hour. We do this because we have a goal we want to achieve, and to achieve that goal, we have to be consistent. What […]

Bolstering your brand via social media is all about continually being innovative, different, and unique. Since it’s induction in the early 2000s, social media has changed the way companies market products and services. 1844 The telegram was invented by Samuel Morse, revolutionizing the way we communicate. 2004 Facebook was created, changing our interactions and perceptions […]

Have you ever seen a business’s website riddled with spelling mistakes? You probably lost interest the moment you saw it, shook your head, and clicked elsewhere. Had that business proofread their website’s content before publishing, your interest level would have probably remained high. Chances are if you lose interest, others have as well, but there’s […]

Social media, as everyone knows, has become the way of the world, and for business, it’s now emerged as the way consumers validate businesses before making any purchase decisions. But what entices people to make that purchase decision? Yes, visuals are a big part of it, but we look at visuals as the initial attraction […]