There’s a small family-owned café, a business that has been a staple in the community for years. They open at seven o’clock every morning, excited to see some new faces and old.  The employees always ask how you’re doing, and will always have your order ready before you arrive. Their fresh baked goods are the […]

When you hear the word SEO, what do you think of? Your website? Backlinks? The acronym for “Search Engine Optimization” derived its official launch in 1997, where it was a revolutionary way to have your website/landing page show up on a search engine. This is what most people now refer to as ORGANIC/WEBSITE SEO. Fast-track […]

When it comes to Google My Business (GMB), it’s a no-brainer of its importance for a small business to get new customers – but is your profile deterring business or attracting business right now? Google My Business is relied upon because it’s the “truth” about your company/brand. In this blog, we’re going to highlight five […]

Paid ads seem like a good idea; pay money to have your ads seen by people. Simple enough, right? On paper, it may seem so, but in reality, there isn’t a guarantee that people will find your ads compelling enough to become your customers. In fact, it may seem obnoxious or invasive to the people […]

It goes without a doubt that content marketing is one of the best and most effective ways to stimulate a consumer’s interest in your brand in today’s digital era. Many view content marketing as a tool utilized through social networks like Facebook and Twitter, but if you didn’t know, it dates all the way back […]

Welcome to 2020: a new year, a new decade, and an era for digital marketing to continue its dominance. We live in a day and age where nothing is really printed anymore; it’s all about online sharing of videos, photos, content, and visuals through multiple mediums. The graph below should explain it. With a worldwide projection […]