Websites are created to achieve sales goals, grow a business and expand reach. However is creating a website enough? No, its not. It’s important that your website is visible to potential client and customers. Organic SEO assists in boosting your visibility and allows customers to find your business. A few tips that could facilitate visibility
Read more50% off all search traffic on Google is from people looking for local businesses, and 50% of all of those searches result in a phone call to a business that same day. With that said, its never been more important to ensure when people are looking for your type of business that you are doing
Read moreGoogle Posts is now rolling out to all small businesses that use the Google My Business (GMB) platform. Google just announced the rollout late this afternoon. A couple of weeks ago, the company moved Google posts into GMB, and that is where you can access it now — on both the desktop and the Google My Business
Read more1. Ask for a review This is something that should be communicated to all departments within your business, especially client facing roles. You’d be surprised how many businesses don’t think to ask for a review. My dentist has printouts on the walls of his examination rooms, and at the front reception desk. 2. Educate your
Read moreOver 1 Trillion searches were made in 2017 on Google alone. With its popularity and influence through its strict algorithm, Google has a massive influence on what people see in their search results, so you have to play the game. In 2018, the average company is expected to dedicate 41% of their marketing budget online
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Google the term “Is SEO dead?” and what comes back in return is over 44 million references including the aptly titled article of the same name by fellow Forbes contributor Jayson DeMers. In his article DeMers shares a conversation he had with Sam McRoberts, CEO of VUDU Marketing and a widely published expert in the SEO field. When queried if
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Ranking your Google My Business (GMB) listing is one of the most powerful things you can do for your business. In fact, if you run a local business targeting local clients, I would dare to say it is THE most powerful strategy available to you. For example, if someone searches for a “Portland contractor”, this is
Read moreAre you looking for a tried-and-tested online marketing strategy that can explode your sales? Product reviews can help you just that. Did you know that 77 percent of people take the time to read product reviews before they make any purchases online? It’s amazing how most marketers are keen on running all sorts of online
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The business world becomes more competitive each and every single day with businesses and professionals trying to get a leg up on the competition. Nowadays if your business cannot be found online, your business does not exist. Its funny to me how people will spend $5,000 on the sign out front of their business but when
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Local SEO is an effective way to market your business online. It helps businesses promote their products and services to local customers at the exact time they’re looking for them. Millions of customers use local search every day to find the best local businesses in their area. You can help increase your chances of getting found
Read moreAs cities decide how to build for the future, they might start looking squarely at Toronto. Two years ago, Google created a startup called Sidewalk Labs to “accelerate innovation in cities around the world.” The company has been weighing potential locations for a massive feasibility study that could be used as an example of what future cities could look like. On Tuesday,
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Search engine optimization, or SEO for short, is the roadmap that connects potential visitors with websites. It helps us find what we’re looking for and draws interested customers to our online stores, blogs and websites. SEO is one of the most important investments you can make for your website so we decided to put together
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