Why is Digital Marketing Important?

Why is Digital Marketing Important?

As the great Bob Dylan once said, “The times they are A-Changin’”. Welcome to the digital era. We now live in a world where the internet has engulfed how people communicate, shop, promote, and market. The traditional newspaper, TV commercials, Radio PSA’s/ads, and billboards have seen a drastic decline over the last ten years. This

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4 Key Elements of Google Ads Campaign

4 Key Elements of Google Ads Campaign

Google Ads, plays a crucial and important role for your business. It’s the quickest method for bringing a massive amount of traffic to your business in a short period of time.  What is Google Ads? Google Ads formerly known as Google AdWords, is a Pay Per Click (PPC) service and one of the top ways

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The 6 basic ways to improve SEO

The 6 basic ways to improve SEO

Websites are created to achieve sales goals, grow a business and expand reach. However is creating a website enough? No, its not. It’s important that your website is visible to potential client and customers. Organic SEO assists in boosting your visibility and allows customers to find your business. A few tips that could facilitate visibility

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WHY BRANDING IS IMPORTANT FOR BUSINESSES?

WHY BRANDING IS IMPORTANT FOR BUSINESSES?

Many small businesses often make the mistake of overlooking branding efforts because they think of themselves as a business and not a brand. So, what is branding? It goes beyond creating a logo for your business. Branding includes signs, design element, branding outreach, creation of company vision, publicizing the company using digital and other marketing

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How To Create An Effective Landing Page?

How To Create An Effective Landing Page?

Landing page is the primary page that users land on once they click on a link for the website or an ad. Its efficiency is a big consideration factor for the users. If they don’t like the first impression of your website they are less likely to look any further. If your goal is to

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