Welcome to 2020: a new year, a new decade, and an era for digital marketing to continue its dominance. We live in a day and age where nothing is really printed anymore; it’s all about online sharing of videos, photos, content, and visuals through multiple mediums. The graph below should explain it. With a worldwide projection
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Businesses live and die off reviews. Do you eat at a restaurant with bad reviews or a restaurant with good reviews? We’ve yet to have someone come to us and rave about the place they had a terrible experience at and say, “you have to go there”. It goes without saying positive reviews will enhance
Read moreIf you want your business to be successful, it’s important to have a great marketing strategy first. There are so many different forms of marketing, so it’s difficult to determine which one will work best for your business. With the world going digital, the reality is that you should accept this change and tailor
Read more3.2 Billion people in the world have access to internet and mobile phones, which is almost half of the entire population on Earth. According to recent statistics it’s safe to say that Google processes 3.5 Billion searches everyday. How many times in a day do you Google something? We Google everything from places to people
Read moreWebsites are created to achieve sales goals, grow a business and expand reach. However is creating a website enough? No, its not. It’s important that your website is visible to potential client and customers. Organic SEO assists in boosting your visibility and allows customers to find your business. A few tips that could facilitate visibility
Read moreMany small businesses often make the mistake of overlooking branding efforts because they think of themselves as a business and not a brand. So, what is branding? It goes beyond creating a logo for your business. Branding includes signs, design element, branding outreach, creation of company vision, publicizing the company using digital and other marketing
Read moreSEARCH Google responds to 3.5 billion searches daily The search engine industry is worth $65 billion. (2016) 91% of google users use search. 75% of users never scroll past the first page of search results. Search is the number #1 driver to content sites Content marketing trends lead to a 2000% increase in blog traffic
Read more50% off all search traffic on Google is from people looking for local businesses, and 50% of all of those searches result in a phone call to a business that same day. With that said, its never been more important to ensure when people are looking for your type of business that you are doing
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Statistics that Support the Value of SEO Thanks to some fantastic resources, we are able to provide you with 8 SEO Stats that are Hard to Ignore when you’re trying to justify whether or not you should be investing in search engine optimization. 93% of online experiences begin with a search engine Google owns 65-70% of the search engine market
Read moreDavid S. Rose is an entrepreneur, investor, and mentor, and the author of The Startup Checklist: 25 Steps to a Scalable, High-Growth Business. He’s been present at the birth of businesses for decades, and knows what makes them grow–or not. Rose shares the simple, practical things that you can do right from the start of your business that will potentially save
Read moreWe’ve all been there – you’re at a conference shaking hands and swapping business cards, meeting other professionals in your field. Everything is going great until you go to say goodbye to your new friends… and you can’t remember anyone’s name. If there’s one thing that can kill a burgeoning relationship (or even a deal) in
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