Attracting High-Quality Recruitment with Your Brand

Attracting High-Quality Recruitment with Your Brand

Recruitment has always been an exciting aspect of any business for a couple of reasons; first, it means your brand is growing, and secondly, it’s adding a fresh dynamic to your work environment! So that begs the question we get from a lot of business owners, “How do you attract good people? I’ve been getting

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Mobile Marketing for Your Business

Mobile Marketing for Your Business

Twenty years ago if you uttered the words “smartphone” or “mobile phone” people would have looked as if they were seeing an algebra equation for the first time. Albeit the popularity of mobile devices became more prevalent in the early 2000s, but they were still in the early stages of the “NASA-like” cordless brick phones

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When is it Time to Redesign Your Website?

When is it Time to Redesign Your Website?

When it comes to your website, we relate it to the inside of your store, shop or office. The feeling when you walk into a new restaurant, or a brand new store, the first thing you do is look around and judge the business on how it looks. Your website is much the same. It’s

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Local SEO: A Powerful Business Marketing Tool

Local SEO: A Powerful Business Marketing Tool

Local SEO, or as we like to call it – the best thing to happen to a local business since the cash register – is without a doubt, a must-have in today’s digital marketing world. Think of it this way, the tallest structures in the world (Zifeng Tower, Chrysler Building, Ping An Finance Centre) are

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Bolstering Your Business on LinkedIn

Bolstering Your Business on LinkedIn

Founded in 2003, LinkedIn sets the standard for professional interaction and discovery. Although the platform didn’t have a pretty start, with very few people creating profiles initially, but through continuous integration and improvements the professional platform has amassed 590 million users as of December 6, 2018. Today, LinkedIn is renowned for its “business identity” –

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Twitter for Business

Twitter for Business

Instant. Informative. Up-to-date. Three words to describe one of the largest social media platforms to date. With 326-million active users as of January 2019 and over 400,000 new accounts being made daily, Twitter is undeniably a go-to platform to gather information locally, nationally and globally. Founders of the social site, Jack Dorsey, Evan Williams, and

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Marketing your Business Effectively on Facebook

Marketing your Business Effectively on Facebook

When Facebook was started in 2004 by Mark Zuckerberg the original purpose was to engage Harvard, Columbia, Stanford and Yale students – 15 years later, it’s quite obvious the social platform is a lot more than that. As of January 2018, the social network had 2.2-billion active users. To put that number into perspective, that’s

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Google Ads vs. Google Local SEO

Marketing, or as we like to refer to it as, “the profit plan” has drastically changed over the last decade. To no surprise, the rise of mobile technology has made conducting research on businesses more convenient/on-demand, and the days of picking up your newspaper to find a restaurant or activity for the evening are long

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